OneSpartanburg Community & Economic Development Strategy
What is OneSpartanburg?
OneSpartanburg is a five-year community and economic development strategy developed with the feedback of 3,180 people and hundreds of pages of data. The strategy was launched on January 24, 2017. 42 investors committed $4.5 million over five years to fund implementation. Successful implementation of the plan requires coordinated action from a range of community partners.
What is the goal?
The core goal of OneSpartanburg is to raise levels of prosperity and improve quality of life for all Spartanburg County residents.
There are four key drivers linked to this goal: Talent, Economy, Image, Place. The plan consists of eight objectives, 42 strategic recommendations, and 173 tactical recommendations.
If not for the work of OneSpartanburg, so much in our community wouldn’t have happened. See the progress for yourself in the 2018, 2019 and 2020 OneSpartanburg Scorecards.
Developing the Plan
The OneSpartanburg Community and Economic Development Plan was developed using the following six phases.
Phase I: Stakeholder Input
The Market Street Services team worked with the Spartanburg Chamber and its partners to identify stakeholders from all corners of the community to participate in public input opportunities. Stakeholder input included one-on-one interviews, focus groups, and an online community survey.
The second phase of the process provided a detailed examination of Spartanburg County’s competitiveness as a place to live, work, visit, and conduct business. The Community Assessment leveraged extensive quantitative data, stakeholder input, and existing community initiatives underway in order to tell the “Spartanburg County story.” The research and analysis was holistic in nature, and answered key questions about Spartanburg County’s People, the community as a Place, and economic structure issues that affect the community’s ability to create lasting Prosperity.
The Target Business Analysis built on the findings of the Community Assessment, and involved reviewing and defining the business sectors that most strongly aligned with Spartanburg County’s competitive strengths. The Target Business Analysis identified those sectors of economic activity within Spartanburg County that can drive future growth and wealth creation. Special consideration was given to the sectors that had the highest potential for diversification and lead to high-wage opportunities for workers in the Spartanburg County area.
An analysis of community marketing efforts reviewed the viability of existing programs and identified potential enhancements to future efforts. The Market Street team conducted a review of current marketing efforts spearheaded by the Chamber and its partners. The review included an assessment of all related websites, advertising and collateral materials, inbound/outbound marketing events, public relations, trade shows, site location professional visits, and branding and identity-building efforts.
Using the findings from research phases as the initial framework, Market Street facilitated a series of discussions with the Steering Committee to determine what overarching goals and potential action steps should be included in the Community and Economic Development Strategy. The Strategy was holistic and inclusive of the many components that affect the county’s ability to be a prosperous community. From business retention, expansion, and small business support to quality of life needs and educational programs that strengthen the talent pipeline.
Phase VI: Implementation Plan
With the Strategy complete, the process moved into the critical stage of developing an Implementation Plan to ensure that the “what” of the Strategy became a reality by committing to “how” actions would be implemented. The Steering Committee received guidance in all aspects of implementation efforts, including the prioritization of specific actions, development of a realistic time frame for implementation, identification of “lead” and “support” organizations, and a review of capacity and funding concerns.
Your Voice Matters
Each quarter, invested community members have the opportunity to gather to celebrate wins, get involved in new projects and provide feedback on OneSpartanburg's initiatives.
The work of OneSpartanburg wouldn't be possible without the commitment of our investors, and the time and efforts of numerous partners throughout our community.
Advance America, Inc.
|Clayton Construction Company||The Johnson Group||Palmetto Bank, LLC||Spartanburg Sanitary Sewer District||United Community Bank||Woodruff Roebuck Water District|
|Barnet Development Corporation||Contec, Inc.||Mary Black Foundation||Prisma Health||Spartanburg Water System||USC Upstate||Young Office|
|BMW Manufacturing Co.||Denny's||McMillan Pazdan Smith Architecture||South State Bank||Spartanburg Young Professionals||Vic Bailey Automotive|
|Carolina Alliance Bank||Duke Energy||Michelin North America, Inc.||Spartanburg Community Indicators Project||Timken Co.||Wells Fargo|
|City of Landrum||Inman Mills||Milliken Foundation||Spartanburg Economic Futures Group||TOMB, LLC||White Oak Management|
|City of Spartanburg||JM Smith Foundation||Milliken & Company||Spartanburg Regional Healthcare System||Truist Financial||William Barnet & Son, LLC|